Ffern’s London flagship brings the brand’s Somerset heritage and natural approach to fragrance into a multisensory retail environment. Designed by holistic interior studio House of Grey, the space is a calming counterpoint to the energy of central London, using naturally derived and sustainably sourced materials throughout.
Clayworks Smooth clay plaster in WHI-07, our un-pigmented finish, was applied to the curved walls and ceiling of the fragrance archive, allowing the natural colour of our clay to form part of the palette. Its breathable, hygroscopic properties help regulate humidity and support the indoor air quality, while its soft, tactile surface contributes to the acoustic comfort and calm atmosphere of the space.
House of Grey
