2015: Clayworks became a designer aesthetic

The Year that Natural Clay Plasters became one of the new aesthetics for the world’s leading designers

We will remember 2015 as the year that some of the worlds’ leading designers turned to natural clay plasters, manufactured in Cornwall, for luxury design and transformative emotional experiences. The year in which we released 3 new finishes, Tonal (Polished Concrete Effect), Japanese Arakabe and Rammed Earth, to prove our point that beauty, high performance and sustainability are not mutually exclusive concepts.

Design & Fashion

In December 2015 we re-created the shuttered concrete look in all natural clay plasters for Alexander McQueen’s new Flagship Store in Spitalfields, which was recently featured by Retail Design Blog. This followed many projects in 2015 working with some of the worlds’ most luxurious and beautiful brands.

Luxury Designer Homes & The Sunday Times

The Sunday Times Home Supplement featured our naturally pigmented clay plasters in their article on luxury home designed by Kate Moss for The Lakes by Yoo, where we created the tonal, moody hues on some of the walls of this beautiful home.


We were immensely proud to recreate the ancient art of Japanese Arakabe Plaster techniques for what has been claimed to be ‘The world’s most expensive Sushi-Ya’ restaurant’. Other restaurant projects included a number of Nandos worldwide, Ippudo, Wahacas, Wagamamas, Eat 17, and Barzetti at St Pancras.

Araki Restaurant. Designed by Takenaka. Photo: Lucilla Nitto © 2014

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